Demand Uncertainty in Skill-based Competition
نویسندگان
چکیده
منابع مشابه
Demand uncertainty in skill-based competition
How does demand uncertainty affect entry into skill-based competition? I investigate this question in a market entry experiment with skill-based payoffs by systematically varying two key elements of the market environment: demand risk and expected market size. Results show that people’s reactions to demand risk depend on the market size: in small markets people enter more when demand is risky, ...
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ژورنال
عنوان ژورنال: Academy of Management Proceedings
سال: 2013
ISSN: 0065-0668,2151-6561
DOI: 10.5465/ambpp.2013.16363abstract